We The Culture

Select Works

We The Culture is a Black creators program funded by Meta and social community that is dedicated to celebrate Black creativity. As a marketing manager, I led the social strategy, partnerships, activations, campaigns and visual identity.

TV Shows

As a social media manager for various entertainment shows like Claws, Scream Queens, Empire, and Red Table Talk, I led strategy, developed content pillars and drove engagement and growth. This included elevating clips to in-world experiences to lo-fi meme-worthy moments to connect with consumers.